The Montecristo Cigar brand was born in La Habana, Cuba in 1935. The story behind the name is very particular. It starts soon after Alonso Menéndez and José “Pepe” García had purchased the Particulares Cigar Factory, where each day a Lector (reader) would read to the Torcedores (cigar makers) as they crafted the cigars: the newspaper in the morning and a novel in the afternoon. The oft requested favorite novel of the Torcedores was Alexandre Dumas’ literary classic, The ...
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